Marhaba! This website is managed by DXG ELECTRONICS TRADING L.L.C  respects your personal data and fulfils all mandatory requirements in accordance to the Laws of United Arab Emirates. This Privacy Policy (hereinafter referred as "Privacy Policy") describes how we process your personal data when you interact with our website.

References in this Privacy Policy to "we", "our" or "us" (or similar) are references to DXG ELECTRONICS TRADING L.L.C. References to "user" or "you" (or similar) are references to you as an individual or legal entity as the case may be.

Information about our customers is an important part of our business, and we are not in the business of selling our customers' personal information to others. We only process and shares customers' personal information only as described below.

Please read our privacy practices carefully and Contact us if you have any questions.

1.Processing your Personal Data

We will process your personal data only where there are legal grounds to do so and in order to order to provide and continually improve our products and services. Please check below the reasons:

(a)Consent: You have provided your consent to the processing of your personal data.

(b)Legal obligations: The processing of your personal data is required or authorized by applicable laws, or relates to suspected unlawful activity, serious misconduct, legal proceedings or law enforcement.

(c)Legitimate interests: The processing of your personal data is necessary for the purposes of our legitimate interests. We believe that our processing of your personal data is within our legitimate interests and within your reasonable expectations in a number of situations, including but not limited to:


  • Able us to understand our customers better and provide improved, more relevant services to them;
  • To ensure that our Services run smoothly;
  • To help us keep our systems secure and prevent unauthorized access or cyber-attacks;
  • To protect the rights, property, or our safety, or any of our affiliates, business partners, or customers
  • To anonymize personal data (e.g., for research and statistical purposes) and
  • To drive commercial value for the benefit of our shareholders, where not outweighed by any potential prejudice to you.
2.What information do we collect from you?

We collect your personal information in order to provide and continually improve our products and services. Here are the types of personal information we collect:

(a)Registration and account information you give to us: You may use our Services without telling us who you are or revealing any personal data about yourself. If you choose to register for an account in our website in a form of Account or other account available with us, we require you to create a username and password. You will be asked to give us your personal data during the registration and such personal data is not anonymous to us. When you register an account or otherwise engage with our Services, you may provide personal data such as name, age, gender, email address, phone number, and other relevant information. We may request you to provide identity information for verification purpose if so required or authorized by applicable laws. If you need to purchase products or services through your account, information related to payment will be required. When you need to activate or extend the warranty period or use other value added services, you may use the E-warranty card function and may be asked to provide your name, contact information.

(b)Information to respond to your requests: You may give us your personal data so we can respond to your questions and requests (in relation to exercising your rights, using customer service or otherwise), including your identify information, contact information and the Services you’re inquiring about. When you communicate with our staff, the communications will be transmitted through our systems.

(c)Information about purchasing of products and services: If you purchase products or services online, we may need your name, address, contact information, return/change information and shipping/payment information.

(d)Mobile information and device data information: We may collect additional information from you if you access our Services through a mobile device, e.g., country or region code of your device, IMEI (International Mobile Equipment Identity), eMMC ID (embedded multimedia card), GAID (Google Advertising ID), GUID, UUID, UFS ID (universal flash storage), SIM and IMSI (International Mobile Subscriber Identity), or other unique identifier of the device, device module, version of or other information about your device’s operating system, CPU information, storage condition, configuration and parameter of screen, IP address, MAC address, mobile carrier, postal code, language and other settings, location or GPS/geo-location, applications information, and other information that may relate to the mobile device you use.

(e)Log information: When you visit or use our Services, we may collect usage information sent to us by your computer, mobile, or other access device that tells us the number of visitors to the Services and when and how you are using the Services ("usage information"), such as the time and duration of your use of the Services, the search query terms entered through the Services, logs that may refer to you use of or the error in your use of the Services, and other usage log related to the Services. We will store your consent record for our privacy terms for 5 years in order to confirm your authorization of data collection, and hence to prevent us from unauthorized collecting of your personal data; we will store your rights complaints record for 5 years, in order to track the processing status and promote the proper resolution of related issues.

(f)Information from other sources: The information we collect may be combined with information from outside records (e.g., demographic information, navigation information, additional contact information) that we have acquired in accordance with the law, from sources such as publicly available information, social media. We will process your personal data in this way only where there are legal grounds to do so.

(g)Other Information: When you use some of the Services and such Services may require specific use of your information, we will specify such information in separate terms, agreements, or privacy policies and will collect, process, use, or transfer such information according thereto and get your consent where appropriate.

We do not generally ask you for sensitive personal data, i.e. personal data that reveal racial or ethnic origin, political opinions, religious or philosophical beliefs, criminal records, or trade union or professional association membership, genetic data and biometric data for the purpose of uniquely identifying a natural person, and data concerning health or data concerning a natural person’s sex life or sexual orientation. However, if we need to collect or process sensitive personal data (such as facial feature, fingerprint feature, voice recording, heart rate, step count, etc.) in other circumstances, we will do so only with your consent or where we are otherwise required or permitted by law.

3.Ways of Processing of Personal Data

We will carry out the following operations on your personal data with the use of non-automatic means of processing: collection, recording, systematization, accumulation, storage, alteration (update, modification), retrieval, use, transfer (provision, access), depersonalization, blocking, and deletion (destruction) of personal data. Normally, we will not use automatic means like "profiling" in our data processing. If we need to do such automatic processing in other circumstances, we will do so after getting your explicit consent.

We are required to ensure such processing is subject to suitable safeguards, including reasonable steps to ensure personal data is accurate, complete, up-to-date and relevant, and your rights to access and correct personal data about you.

4.How long do we keep your data?

We process your personal data for as long as is necessary to fulfil the purpose for which it was collected. We build upon the following criteria to determine the retention period of personal data about you:

(a)The duration for which the personal data is used to provide you with a service;

(b)Your request, or obligations under a contract with you;

(c)Regulatory or legal obligation.


When it is no longer necessary to retain your personal data, or if you cancel your account or withdraw your consent, we will delete related personal data that we hold about you from our systems, unless we are entitled (or obliged) to continue processing your personal data on other legal grounds (e.g. for archiving purposes in the public interest, or for scientific or historical research purposes). While we will endeavour to permanently erase your personal data once it reaches the end of its retention period, some of your personal data may still exist within our systems, for example if it is waiting to be overwritten. For our purposes, such data has been put beyond use, meaning that, while it still exists in the electronic ether, our employees will not have any access to it or use it again.


5.How do we share your personal data?

Personal data may be shared with:

(a) Affiliated Entities: We may share the personal data we collect about you with our group companies and their and our affiliates and subsidiaries. Our affiliated entities may process personal data on the same bases as described in this Privacy Policy.

(b)Authorized Partners: We may disclose your personal data to our authorized partners , including as follows: operators, distributors and sales partners, advertisement companies, research companies, third party data service providers (i.e. our data processors), consignment suppliers, logistics companies, online service suppliers, proxy agencies, e-commerce platforms, third party application services, professional advisers (e.g. lawyers, accountants and auditors), insurers and investigators. We will list the registered information and the data interaction details of related third parties in the Privacy Terms of specific service. We require authorized partners to comply with applicable data protection legislation and to take necessary and reasonable measures to protect your information. We will never allow any authorized third party to use your personal data for any other purpose other than this Privacy Policy.

(c)Legal and law enforcement: We might be required to disclose your personal data by local judicial or governmental authorities, agencies or as mandated under applicable laws.

(d)Change of control :New Owners. In the event of any actual or prospective merger, restructuring or bankruptcy, we will also provide your personal data to related third parties without further consent from you.

When sharing your personal data with our Affiliated Entities, Authorized Partners and New Owners, we require that they securely store the personal data we provide to them and all such entities are contractually bound by us to keep the personal data confidential.

6.Your Rights

Being a data subject, you have other rights with respect to your personal data in accordance with applicable data protection legislation. You can access your personal data, require its rectification, blocking, or deletion by sending your request to set out in Contact Us Section of this Privacy Policy. We shall at no time however be responsible/ liable for the authenticity/ veracity of the information you provide. Please note that we may keep a record of your communications to help us resolve any issues which you raise.

You have the following rights in relation to your personal data:

A.Access right

This right enables you to object to us processing your personal data where we do so for one of the following reasons:

  • because it is in our legitimate interests to do so;
  • to enable us to perform a task in the public interest or exercise official authority;
  • to send you direct marketing materials; or
  • for scientific, historical, research, or statistical purposes.

B.Right to withdraw consent

Where we have obtained your consent to process your personal data for certain activities (for example, for marketing), you may withdraw consent at any time by going to the Settings on your device or contacting us, and we will cease to use your personal data for that purpose unless we consider that there is an alternative legal basis to justify our continued processing of your personal data for that purpose, in which case we will inform you of this basis.

You have the right to withdraw your consent to the processing of your personal data any time with effectiveness for the future. To do this, please send your withdrawal request to Your personal data will be deleted within a reasonable time period after receipt of your withdrawal. We draw your attention to the fact that we may continue processing your personal data if we are entitled (or obliged) to continue processing your personal data on other legal grounds.

C.Data subject access requests

You may ask us for a copy of the information we hold about you at any time, and request us to modify, update or delete such information. Additionally, you have the right to access the following information:

  • the purposes of the processing of your personal data;
  • the categories of personal data concerned;
  • the recipients or categories of recipient of the personal data;
  • the envisaged period for which the personal data will be stored, or the criteria used to determine that period;
  • the existence of the right to request from us rectification or erasure of personal data, restriction of processing of personal data concerning you, or to object to such processing;
  • the right to lodge a complaint with a supervisory authority;
  • where the personal data are not collected from you, any available information as to their source;
  • the existence of automated decision-making, including profiling;
  • if personal data are transferred to a third country or to an international organization, the appropriate safeguards relating to the transfer.

If we provide you with access to the information we hold about you, we will not charge you for this unless permitted by law. If you request further copies of this information from us, we may charge you a reasonable administrative cost. Where we are legally permitted to do so, we may refuse your request. If we refuse your request we will always tell you the reasons for doing so.

D.Right to erasure

You have the right to request that we "erase" your personal data in certain circumstances. Normally, this right exists where:

  • It is no longer necessary for us to process your personal data;
  • You have withdrawn your consent to us using your personal data, and there is no other valid reason for us to continue;
  • The personal data has been processed unlawfully;
  • It is necessary for the personal data to be erased in order for us to comply with our obligations under law; or
  • You object to the processing and we are unable to demonstrate overriding legitimate grounds for our continued processing.

We would only be entitled to refuse to comply with your request for erasure in limited circumstances and we will always tell you our reason for doing so. When complying with a valid request for the erasure of personal data we will take all reasonably practicable steps to delete the relevant personal data.

E.Right to restrict processing

You have the right to request that we restrict our processing of your personal data in certain circumstances, for example if you dispute the accuracy of the personal data that we hold about you or your object to our processing of your personal data for our legitimate interests. If we have shared your personal data with third parties, we will notify them about the restricted processing unless this is impossible or involves disproportionate effort. We will, of course, notify you before lifting any restriction on processing your personal data.

F.Right to rectification

You have the right to request that we rectify any inaccurate or incomplete personal data that we hold about you. If we have shared this personal data with third parties, we will notify them about the rectification unless this is impossible or involves disproportionate effort. You may also request details of the third parties that we have disclosed the inaccurate or incomplete personal data to. Where we think that it is reasonable for us not to comply with your request, we will explain our reasons for this decision.

G.Right of data portability

You have the right to transfer your personal data between service providers, provided that: 1) the personal data is processed by automated means; 2) the personal data has been provided to us by data subjects; and 3) the basis for processing is consent, or that the data are being processed to fulfil a contract or steps preparatory to a contract. In effect, this means that you are able to transfer the details we hold about you to another third party. To allow you to do so, we will provide you with your personal data in a commonly used machine-readable format so that you can transfer the personal data. Alternatively, we may directly transfer the personal data for you.

H.Right to complain

You have the right to lodge a complaint with the relevant supervisory authority.

Please be aware that we will obtain and retain information about the exercises of your rights, for example, your consent to and your withdrawal of consent to certain privacy terms subject hereto, and your request to delete the data we collect from you under this Privacy Policy.

7.Third Party Links

Our Services may contain links to other third party websites, products and services, or use or offer products or services from third parties. Information collected by third parties is governed by their privacy practices. We encourage you to learn about the privacy practices of those third parties. We are not responsible for the privacy practices or the content of these third party sites.


We take security measures to protect your information, including but not limited to technical and physical measures. However, please note that although we have implemented these measures, there is no security measure that can guarantee the absolute safety and security of your information. If you believe that your login credentials have been compromised, please contact us at once.

When you use some of our  products, services, or applications, the personal data you share is visible to other users and in some cases search engines and the public and can be read, collected, used and retained by those other parties. You are responsible for the personal data you choose to share or submit in these instances. It is your responsibility to make sure that your personal data is accurate.

Please note that we hold personal information electronically and in hard copy form, both at our own premises and with the assistance of our service providers.

9.Minors’ Privacy

We do not sell products for purchase by minors. If you are under 18, you may use our services only with the involvement of a parent or guardian.

The Services are not intended for minors as defined by applicable laws. We do not knowingly collect personal data via our Services about minors. We will only use or disclose minor information if (a) legally permissible; (b) the parent or other legal representative of the minor has provided consent; or (c) there are other legal grounds as per applicable data protection laws. If we accidentally collect a child's personal data without verified prior consent from the child's parents, we will to delete the data as soon as possible. If you believe a minor has provided personal data to us without parental/legal guardian consent, please Contact Us.

10.Notification Regarding Updates

From time to time, we may update this Privacy Policy. In the event of any material changes to our Privacy Policy, you will be notified via e-mail or other available approaches. Please follow our most updated Privacy Policy at

11.Contact Us

If you have any questions about the way we handle your personal data which have not been answered in this Privacy Policy, you may contact us through the easiest way: You can also contact us at:

12.If we change our Privacy Policy

Our business changes constantly and our Privacy Policy may therefore also need to change. We might post the current version of this Privacy Policy on our website and each such change will be effective upon posting on the date designated by us as the "effective date".

It is your obligation to regularly check the Privacy Policy. Your continued use of the Platform following any such change constitutes your agreement to this Privacy Policy as so modified.